November 13, 2008, at 09:08 PM
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20081113

don't you love FB :D

Jennifer Buckingham, in her review of the research for the Centre for Independent Studies, notes that while Australian early-childhood academics routinely claim that a four-decade-old study of at-risk kids adapts with perfect fidelity to Australia, the same researchers have also argued that any negative evidence from overseas does not apply here!
-- Anne Manne in Love & Money, the family and the free market (Quarterly Essay).

Yes, it's a book meme spreading through the Planet Python blogosphere:

  • Grab the nearest book.
  • Open it to page 56.
  • Find the fifth sentence.
  • Post the text of the sentence in your journal along with these instructions.
  • Don’t dig for your favorite book, the cool book, or the intellectual one: pick the CLOSEST.

Charlene Li's talk is brilliant, not so much for its content (very cluetrain manifesto like) but for the concrete examples of companies using social network smartly i.e. renouncing control!

Why?

  1. Learn
  2. Dialog
  3. Help
  4. Innovate

How?

  1. Define the type of relationship you want with your customer
  2. Start small
  3. Plan for reorganization

... measuring the Net Promoter Score and the Lifetime Value (= lifetime revenue + referral value - cost of acquisition - cost of retention)!

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